Brand Manager, Tic Tac

Job Location: ​Parsippany​

Company description

Ferrero is a family-owned company with a truly progressive and global outlook and iconic brands such as Nutella®, Tic Tac®, Ferrero Rocher®, Raffaello®, Kinder Bueno® and Kinder Surprise®. As the love for our brands continues to grow, so too does our global reach. Represented in more than 50 countries, with products sold in more than 170, the Ferrero Group is loved by generations around the world. The secret to our global success? 40,000  dedicated employees who celebrate care and quality to craft a business, careers and brands we are proud of. Join us, and you could be one of them.

About the Role:

Are you looking to lead a cross-functional team to deliver innovation? Are you interested in working with creative agencies to develop world-class creative, from TV to in-store execution?  As the Brand Manager, Tic Tac, you'll do all of this and more! For the Brand Manager, Tic Tac, we're looking for someone that will bring a balance of strong analytical skills, attention to detail and a keen sense of creativity.

This role is hybrid and located in our HQ - Parsippany, NJ. This role reports into the Marketing Director, Tic Tac.

Main Responsibilities:

• In-depth market and brand analysis to assist Brand Management in formulating brand strategy within a fast-moving consumer packaged goods category
• Consistently monitor and track brand performance and initiatives
• Provide brand performance updates
• Maintain full understanding of the competitive environment to assess impact on business
• Interpret qualitative and quantitative research for business purposes
• Support Innovation Lead with artwork development
• Budget Management
• Support development of consumer activation plans and manage execution
• Project management, from planning stage to execution and final assessment in order to achieve brand objectives and goals
• Prepare and create engaging, meaningful and persuasive presentations
• Inter-departmental engagement with Trade Marketing, Sales and Supply Chain to assist in the planning and execution of new initiatives
• Collaboration with legal department to safeguard company and use of its assets in interactions with third parties 
• Able to efficiently manage relations with third party vendors (i.e. graphic design agencies, research agencies, etc.), obtaining required output while minimizing costs

Who we are looking for:

• Bachelors Degree in Business; MBA is a plus
• 5+ years of experience in consumer packaged goods brand marketing
• Excellent analytical skills upon which to base decision-making
• Excellent verbal and written communication skills
• Experience working with consumer data; i.e. IRI, ACNielsen
• Ability to manage and prioritize multiple projects within scheduled timelines
• Team player able to effectively interact and work with various functional departments
• Passion, energy and drive to work with world-class brands
• Excellent computer skills: Microsoft Excel, PowerPoint, Word, Outlook; SAP knowledge a plus
• Experience with Budget Management
• Exposure and understanding of differences between various classes of trade
• Foreign language (i.e.: Spanish or Italian) knowledge is a plus
• Product packaging development knowledge is a plus
• Exposure to P&L management is a plus
   

How to be successful in the role and at Ferrero:

Consumers, quality and care are at the heart of everything we do. So, to be successful at Ferrero, you’ll need to be just as consumer and product centric as we are - dedicated to crafting brilliant results for consumers around the world. 

Diversity Statement

Ferrero is committed to building a diverse and inclusive culture in which all employees feel welcomed and appreciated and have the same opportunities. We believe all of our people are equally talented in their own way. In nurturing the curiosity and natural abilities of our employees, we provide them, generation after generation, the means to succeed personally and professionally, enabling them to craft their journey at Ferrero. The diversity of our talents is what makes our work environment multicultural, innovative and highly rewarding.

Ferrero N.A. provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability or genetics.