Junior Brand Manager

Job Location: ​Casablanca​

Morocco

Company description

Ferrero is a family-owned company with a truly progressive and global outlook and iconic brands such as Nutella®, Tic Tac®, Ferrero Rocher®, Raffaello®, Kinder Bueno® and Kinder Surprise®. As the love for our brands continues to grow, so too does our global reach. Represented in more than 50 countries, with products sold in more than 170, the Ferrero Group is loved by generations around the world. The secret to our global success? 38,767  dedicated employees who celebrate care and quality to craft a business, careers and brands we are proud of. Join us, and you could be one of them.

Diversity Statement

Ferrero is committed to building a diverse and inclusive culture in which all employees feel welcomed and appreciated and have the same opportunities. We believe all of our people are equally talented in their own way. In nurturing the curiosity and natural abilities of our employees, we provide them, generation after generation, the means to succeed personally and professionally, enabling them to craft their journey at Ferrero. The diversity of our talents is what makes our work environment multicultural, innovative and highly rewarding.

About the Role:

If you are crazy about our Brands and products (Nutella, Kinder, Ferrero Rocher, …), understanding the mission of bringing the joy and indulgence to our consumers and want to be part of this incredible process, this role can be interesting for you! As a Junior Brand Manager ,you will support Marketing Team in projects related to market share growth and strengthening the competitive position of the Brands.

Main Responsibilities:

• Marketing

• Collaborate on Product Lifecycle Management with your team.
• Coordinate with Trade Marketing and Sales on cross-departmental projects.
• Assist the Marketing Manager in organizing projects and campaigns.
• Manage artwork approval processes.
• Prepare presentations and reports on marketing successes.
• Conduct Sell-In/Sell-Out analysis and share recommendations.
• Analyze activations and suggest improvement plans.
• Create monthly presentations for local and regional sharing.
• Perform competitor analysis.

• General

• Manage purchase orders (POs).
• Follow up with suppliers on project delivery, invoicing, and payment.

• Media

• Manage local social media pages (Facebook, Instagram, YouTube) for our brands.
• Understand and use each brand's DNA and Tone of Voice.
• Brief head of Media Planning on media plans and ensure alignment with brand strategies.
• Develop monthly social media plans (timing, content, wording).
• Select content from global platforms and develop new local content with agencies.
• Oversee publishing with the media agency.
• Manage moderation on social media pages.
• Recruit and manage influencers for brand campaigns; maintain strong relationships with them.
• Support market tests and research projects.
• Develop relationships with local agencies (creative, digital, event, etc.).

Who we are looking for:

• Master’s degree in economics, Marketing or Communication
• 2-3 Experience in Marketing 
• Experience in the FMCG market would be a plus
• Excellent sense of organization; experience in project management; excellent ability to coordinate and to work in teams
• Proactive, curious, conscious
• Fluency in English, French & Arabic
• Good skills in MS-Office applications (PowerPoint, Word)
• Advanced proficiency in Excel (i.e. pivot table, v-look up)
• Editing and content creation skills would be a plus (Photoshop, Illustrator, …)
• Based in Casablanca with national business trips

How to be successful in the role and at Ferrero:

Consumers, quality and care are at the heart of everything we do. So, to be successful at Ferrero, you’ll need to be just as consumer and product centric as we are - dedicated to crafting brilliant results for consumers around the world. 

You will be part of innovative and ground-breaking initiatives. With an open mind, proactive approach and flexibility, you will be an invaluable resource.  By focusing on targets and thriving in a dynamic and fast-moving environment, you will contribute towards your own as well as your team's goals.  Employee contribution and engagement at Ferrero is individual, team and organizational based, so you should have the ability to work independently, as part of a team and build good relations with stakeholders at all levels.